BTS Review: The world-dominating K-Pop group on a campaign for inclusivity and self-love
- Caitlin Jordan
- Oct 10, 2018
- 2 min read
Updated: Dec 22, 2019
★★★★☆

Often referred to as the Beatles of the 21st Century, international pop sensation BTS is at the forefront of the boyband renaissance. They debuted in 2013 and their influence has reached the west with the help of their dedicated fan following, “ARMY”. They’re the first South Korean group to headline a UK arena and they've sold out two nights at London's O2.
The group spoke at the UN in September, delivering a message of peace and self-discovery to the world’s youth. Their album and tour “Love Yourself” are a testament to BTS’ ethos and sends encouragement to their young impressionable supporters.
Since One Direction’s split in 2016 there’s been stagnation in the boyband scene. The ARMY showed that a resurgence could be brewing, as 20,000 teenagers were sent screaming with a single smile. Many held Army Bomb light sticks – a fan essential costing £45 (and an extra £2 for batteries). It’s ridiculously expensive for a plastic accessory but undeniably added to the spectacle. It's a colour changing Bluetooth orb that synced with the on-stage show and submerged in a wave of light, fans were gathered in one unison beat.
The unfamiliar tongue didn’t detract from the experience. Meticulously choreographed dances were matched with a blend of hip hop, pop and R&B; and while the members changed into Gucci-esque outfits, artistic visuals were flaunted on screens.
The youngest member, Jungkook, injured his foot prior to the show and was forced to remain seated. Fortunately, he was able to display his talent during his solo ballad “Euphoria.”
They’ve amassed a global audience. Not only are they charming and painfully cool, but their campaign for mental health spreads acceptance. BTS’ warmth is fundamental – they extend it to each other, with reassuring pats and touches, and in turn it resonates to the fans.



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